Casey Reid — UX/UI Design

Design System Launch

Design System Launch project preview
Final shipped design

The Challenge

Process

Discovery

Conducted usage analytics triangulation, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

$2.3M in incremental ARR. Since shipping, we've measured 18-point NPS lift.

Design System Launch

Shipping quality design requires collaboration and iteration. Recent work has shown me why . The implications matter for teams and organizations.

The Thing

Whether you're shipping a new feature, this principle resonates.

My account